The Stars Group
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The Stars Group

About This Project

 

Nothing carries as much credibility with prospects than the story of a customer’s success.

 

A case study gets you from the point of knowing how a product works to knowing that it will work for you.

 

ESCREO approached me with the task to create a series of documented word-of-mouth, in order to:

 

  • Help prospects visualise the using of their products
  • Establishing credibility
  • Break through the marketing noise
  • Generate and leveraging media interest

 

In this case study ESCREO addresses The Stars Group’s need for a solution that stimulates productive communication among team members outside of the virtual space.

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Bulgarian